Social Media Advertising

People are spending immense amounts of time scrolling through social media, creating an ideal scenario for businesses to target the right set of customers. Our team consists of expert media buying professionals that deliver a hands-on, day-in-day-out approach to your account.

  • Expand your reach, increase impressions, and drive traffic with the right social media ad cycle.

  • Develop a ground-level marketing strategy that works for your business and endgame goals.

  • Flexibility to pivot your campaign down the right paid media avenue, we aim to foster a partnership built on trust

  • Providing our clients with paid media solutions that deliver trackable, tangible results.

Data Driven SEO

SEO is the backbone of any DTC strategy. Our team of SEO experts help you increase your page rank across relevant keywords.

  • Examine potential search volume and winnability to deliver a prioritised list of high-impact keywords

  • Leveraging technical, on-page, and off-page approaches, backlinking, and longform content creation. site structure and speed.

  • Proprietary tools help generate important keywords for a product based on search volume, competing products and organic rankings

AI Driven advertising on Amazon

Upriver deploys industry leading Artificial Intelligence Engines, built specifically for Amazon, to better manage your advertising.

  • AI-powered advertising engine ensures that efficient bid placement happens on the most likely to convert keywords

  • Keyword harvesting basis past data and create campaigns with most converting keywords

  • Structure multiple campaigns using Amazon best practices, optimized by intra-day automation

  • Powerful insights on ASIN level enabling faster decision making

Case Studies

Select Case Studies

Among Top 3 brands in the lingerie category within 9 months of launch

Preeti Gupta CBO, Nykaa Fashion

Read More

Sales Growth of 2,200% in Just 6 Months

Bindu Amrutham Founder, Suganda Skincare

Read More

50% reduction in cost of advertising in first month of working with Upriver

Jinnie Austin Brand Manager at Namshi

Read More

250% sales increase within 4 months of working with Upriver

Sakshi Munjal

Read More

Improved Asset utilisation of warehouses to a sustainable level within 2 months of launch on local shops.

Jinnie Austin

Read More

Category bestseller within 2 months of working with Upriver

Nidhi Gherwada

Read More

Among the fastest growing Personal hygiene brand having raised Pre-Series A in June 2022.

Ishan Grover CEO & Founder

Read More

What Our Clients Says

For Amazon we trust Upriver. The team is supportive and result oriented. They make sure to do anything and everything in their power to bring in the desired results for the client. We highly recommend Upriver as a go-to agency for all your marketplace needs.

Bindu Amrutham,
Founder, Suganda Skincare

Their understanding of different marketplaces including other aspects of the e-commerce equation including warehousing, payments etc. is exceptionally strong. Highly recommend using them if you are launching a brand on Amazon and have aggressive growth plans.

Preeti Gupta,
CBO, Nykaa Fashion

We had a very bad experience with previous channel management companies not being able to handle our marketplace accounts, or rather messing it up. Upriver team rehauled the accounts and deployed a highly skilled team, providing a quick solution to our issues. We thank the Upriver team for being very responsive and professional in their approach.

Ishan Grover,
CEO, Svish on the Go

The team is dynamic and responds very quickly to any issues or queries, which sets them apart from other channel management companies. We have seen our account multiply with our collaborative efforts.

Harsh Vardhan,
CEO, Acuro Organics

Upriver team helped us in improving our sales on both Amazon & Flipkart by 200% M-o-M. We are extremely satisfied with the commitment that they have shown in growing our marketplace business.

Shashwat Goyal,
Marketing Director, Pure Luxuries London

Our Blog

Featured Insights

View All

What is the Amazon Account Health Page?

Jeff Bezos believes customer obsession as one of the important values that Amazonians follow to this date. No wonder Amazon has a tracking system to further it’s agenda of making it the most customer centric company in the world and… Lean More

Amazon SEO – Does it really help you rank on Amazon?

If you are reading this article, we are sure that you are among the thousands of sellers who are struggling to rank their products on Amazon and scratching their heads to find the possible way of organically ranking your products… Lean More

Should you sell through Amazon FBA?

In layman terms, FBA or “Fulfilment by Amazon” is a storage and fulfillment model where the products are stored in Amazon’s warehouses and delivered via Amazon’s distribution network. But FBA is more than just a delivery model for a seller.… Lean More
Need Help


Each marketplace is different. Brands need a strategy that factors in these differences and a team to put that strategy to work. That’s where an account manager comes in. O

No. The client has to allocate a separate budget for advertising on the platform. Upriver’s fees are exclusive of any marketing budget.

Upriver works with brands to handle their paid social media advertising on popular platforms like Facebook, Instagram, Snapchat etc.

Upriver assigns a dedicated performance marketing manager to each of the brands that are onboard with us. We also assign a team leader who helps in streamlining the brand’s strategy at the start and charting the overall direction of the brand.

    Let's Connect

    Let us help you to achieve the next level

    Get in Touch

    Fill out the form below and one of our experts will personally contact you.